digital-marketing
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The e-commerce industry has experienced exponential growth over the past decade, driven by advancements in technology and changing consumer behaviors. At the heart of this transformation lies data science, which empowers e-commerce businesses to optimize operations, personalize customer experiences, and drive sales. This post explores the pivotal role of data science in e-commerce. The Role…
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In today’s digital age, businesses are inundated with vast amounts of customer feedback across various channels, including social media, online reviews, surveys, and customer support interactions. Analyzing this feedback is crucial for understanding customer sentiments, preferences, and experiences, and leveraging insights to drive strategic decisions and improve overall customer satisfaction. This is where data analytics…